Ocean
A shipping company that went from scattered posts to one clear visual voice.
ocean
Image · Ocean, identity in useGood service, no single face.
Every post looked like a different company. Five colours, three logos and no rule for what goes where. Clients in the Gulf could not tell Ocean from the next freight agent.
One blue, one voice.
We cut the brand back to one deep blue, one lowercase wordmark and one grid. The sea is the only image the brand needs; everything else is type.
Image · Logo and wordmark
Image · Stationery
Image · Social templates, 9-post grid
Nine templates, one grid. The team now posts in minutes, and every post looks like Ocean.
04 Results
[+X%]Profile visits in 90 days
[X]Inbound requests per month
[X] hrsSaved on content each week
“[Client quote about what changed after the rebrand.]”
[Name], [Role], Ocean
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